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Author: David A. Aaker [ All ]

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  Title Copies
Brand Leadership 
Year: 2009 
ISBN: 1847398359 
ISBN 13: 9781847398352 
 1 
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity 
Year: 2004 
ISBN: 0743249380 
ISBN 13: 9780743249386 
 1 
Brand Relevance: Making Competitors Irrelevant 
Edition: 1 
Year: 2011 
ISBN: 0470613580 
ISBN 13: 9780470613580 
 1 
Building Strong Brands 
Year: 2010 
ISBN: 1849830401 
ISBN 13: 9781849830409 
 1