Top Collections

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  Title Copies
Branding for the Public Sector: Creating, Building and Managing Brands People Will Value 
Edition: 1 
Year: 2015 
ISBN: 1118756312 
ISBN 13: 9781118756317 
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy 
Edition: 1St Edition 
Year: 2011 
ISBN: 0385531737 
ISBN 13: 9780385531733 
Contagious: How to Build Word of Mouth in the Digital Age 
Year: 2014 
ISBN: 1471111709 
ISBN 13: 9781471111709 
Critical Marketing: Issues in Contemporary Marketing 
Edition: 1 
Year: 2009 
ISBN: 0470511982 
ISBN 13: 9780470511985 
Destination Brands 
Edition: 3 
Year: 2011 
ISBN: 0080969305 
ISBN 13: 9780080969305 
HBR's 10 Must Reads on Communication (with featured article “The Necessary Art of Persuasion,” by Jay A. Conger) 
Year: 2013 
ISBN: 1422189864 
ISBN 13: 9781422189863 
HBR's 10 Must Reads on Innovation (with featured article “The Discipline of Innovation,” by Peter F. Drucker) 
Edition: 1 
Year: 2013 
ISBN: 1422189856 
ISBN 13: 9781422189856 
HBR's 10 Must Reads on Strategy (including featured article “What Is Strategy?” by Michael E. Porter) 
Year: 2011 
ISBN: 1422157989 
ISBN 13: 9781422157985 
Hegarty on Creativity: There Are No Rules 
Edition: 1 
Year: 2014 
ISBN: 050051724X 
ISBN 13: 9780500517246 
How Google Works 
Year: 2014 
ISBN: 1455582344 
ISBN 13: 9781455582341